Focusing on product differentiation, NBC’s two products shortlisted in the Cosmoprof Worldwide Bologna China Contest
With ‘product differentiation and technological innovation’ as the core strategies in manufacturing facial masks, NBC’s Nano Collagen Instant Tightening Mask successfully shortlisted in the Best Innovation Products Award at the CBE’s Cosmoprof Worldwide Bologna China Contest whilst the Revitalizing Solid Sleeping Mask was shortlisted in the Best Creative Award, showcasing the breakthrough we have achieved in packaging. Previously, the Biomass Graphene Mask was awarded the Best Innovation Products Award in 2018.
Nano Collagen Instant Tightening Mask successfully shortlisted in the Best Innovation Products Award of Cosmoprof Worldwide Bologna China Contest, topping the first right of the screen
In 2019 Cosmoprof Worldwide Bologna China Contest, the strong line-up of the juries was coordinated by Creative Capital, judging over hundreds of products and selected the best of the best among all. The juries pinpointed that NBC’s Nano Collagen Instant Tightening Mask and Revitalizing Solid Sleeping Mask have met the expectations of what an innovative product should be: ground-breaking package design, technological innovative and excellent quality, meeting all the international standard as a qualified product.
Juries of the Cosmoprof Worldwide Bologna China Contest
The ground breaking waterless formula employs Nano electrostatic spinning technology to produce solid essence mask formed by nano-size collagen fiber fiber. It dissolves immediately once applied onto the face where the high molecule collagen mask smooths wrinkles, restore radiance and tighten the skin simultaneously.
(Click the video to watch the use of the Nano Collagen Instant Tightening Mask)
NBC has long been devoted to developing products that is economical to consumers whilst looking for differentiations from products in the market to keep up our competitiveness. As a result, NBC has been leading the design manufacturing market of cosmetic products in the world.
NBC understands well the young female consumer market over beauty products, analyzing the constant changes of their needs over products diversifications. A single function of a product no longer pleases their desire on multi-functional masks that takes serval steps to achieve a better skin care result. With this in mind, the new innovated masks achieve all the needs to become the favorite products of consumers.
The package design of the Revitalizing Solid Sleeping Mask was shortlisted as Best Innovation Products Award of Cosmoprof Worldwide Bologna China Contest, topping the first right of the screen.
The colorful macaron series of the Revitalizing Solid Sleeping Mask looks like a book that is beautifully designed for to open yet reliable and practical. By opening from the middle of the box, the mask will be lifted up automatically to create sensual touch for consumers.
(Click the video to watch the use of the Revitalizing Solid Sleeping Mask)
By thoroughly studying the preference of consumers over skin care products, NBC remodifies the package design. The newly custom-made design of the packaging successfully shortlisted in the Cosmoprof Worldwide Bologna China Contest, proving that NBC is compatible to understand consumers’ desire holistically.
In the future, NBC will continue to transform ourselves into the leading cosmetic products manufacturer, creating more products that are different for what the market has to offer, retaining more market share while allowing consumers more choices.
Cosmoprof Worldwide Bologna Beauty Expo
Established in 1967, the reputable Cosmoprof Worldwide Bologna is an international beauty expo with a long history. Every year, the expo is hosted in Bolgna, Italy, welcoming many brands to participate in. The varieties of products showcased at the expo is rich, acclaimed by the Guinness World Record as the authoritative beauty expo in the world.
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